{"id":1793,"date":"2020-07-02T19:56:23","date_gmt":"2020-07-02T19:56:23","guid":{"rendered":"https:\/\/turbologo.com\/articles\/?p=1793"},"modified":"2021-05-13T03:05:31","modified_gmt":"2021-05-13T03:05:31","slug":"hugo-boss-logo","status":"publish","type":"post","link":"https:\/\/turbologo.com\/fr\/blog\/hugo-boss-logo\/","title":{"rendered":"Signification du logo Hugo Boss &#8211; Police, histoire"},"content":{"rendered":"\n<p>Nous avons racont\u00e9 de nombreuses histoires sur la cr\u00e9ation de marques c\u00e9l\u00e8bres. En r\u00e8gle g\u00e9n\u00e9rale, les fondateurs de marques travaillent comme des chiens et finissent par obtenir des r\u00e9sultats gr\u00e2ce \u00e0 leur pers\u00e9v\u00e9rance. Malheureusement, les choses ont \u00e9t\u00e9 diff\u00e9rentes pour une certaine marque de v\u00eatements de luxe. Continuez \u00e0 lire notre article et vous d\u00e9couvrirez de nombreux faits int\u00e9ressants sur un logo Hugo Boss bien connu.<\/p>\n\n\n\n<div class=\"wp-block-cover alignwide has-background-dim-80 has-background-dim\"><span class=\"bg-image preload-bg-image lazy-load-bg-img is-loaded is-ready\" data-src=\"https:\/\/assets.turbologo.com\/blog\/en\/2021\/05\/07203207\/background.png\" style=\"background-image: url(&quot;https:\/\/assets.turbologo.com\/blog\/en\/2021\/05\/07203207\/background.png&quot;);\"><\/span><noscript><span class=\"bg-image\" style=\"background-image:url(https:\/\/assets.turbologo.com\/blog\/en\/2021\/05\/07203207\/background.png)\" data-no-lazy=\"true\"><\/span><\/noscript><div class=\"wp-block-cover__inner-container\">\n<p class=\"has-text-align-center has-large-font-size\"><b>Cr\u00e9ez votre propre logo avec le cr\u00e9ateur de logo Turbologo. <\/b> Cela prend moins de 5 minutes et aucune comp\u00e9tence en conception n&rsquo;est requise.<\/p>\n<a class=\"button\" href=\"https:\/\/turbologo.com\/fr\/creer-un-logo?utm_source=blog&amp;utm_campaign=article\" style=\"margin-top: 20px; min-width:200px; text-align:center;\">Cr\u00e9er un logo<\/a>\n<\/div><\/div>\n\n\n\n<h2>Influence de la Seconde Guerre mondiale<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"700\" height=\"450\" src=\"https:\/\/turbologo.com\/articles\/wp-content\/uploads\/2020\/06\/Hugo-Boss-1-1.jpg\" alt=\"Hugo Boss\" class=\"wp-image-6826\" title=\"Hugo Boss\" srcset=\"https:\/\/assets.turbologo.com\/blog\/fr\/2020\/06\/19133648\/Hugo-Boss-1-1.jpg 700w, https:\/\/assets.turbologo.com\/blog\/fr\/2020\/06\/19133648\/Hugo-Boss-1-1-300x193.jpg 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" data-full=\"https:\/\/assets.turbologo.com\/blog\/fr\/2020\/06\/19133648\/Hugo-Boss-1-1.jpg\" data-full-size=\"700x450\" \/><\/figure>\n\n\n\n<p>L&rsquo;Allemagne a connu des temps difficiles au si\u00e8cle dernier. Un tailleur allemand peu connu, Hugo Boss, fabriquait des combinaisons pour les soldats et les ouvriers. Il n&rsquo;avait pas de logo \u00e0 l&rsquo;\u00e9poque et n&rsquo;utilisait aucune autre astuce commerciale. Il a donc vu son entreprise presque ruin\u00e9e. Mais il y a eu un tournant d\u00e9cisif. Il a pu obtenir une \u00e9norme commande d&rsquo;uniformes de SA, de SS et de la Jeunesse hitl\u00e9rienne. Et il a finalement attach\u00e9 sa premi\u00e8re \u00e9tiquette avec le logo \u00ab\u00a0Boss\u00a0\u00bb \u00e0 sa production. C&rsquo;\u00e9tait le d\u00e9but de l&rsquo;histoire du logo Hugo Boss.<\/p>\n\n\n\n<pre class=\"wp-block-preformatted\">Vous voulez cr\u00e9er votre propre logo de v\u00eatement ? Explorez les <a href=\"https:\/\/turbologo.com\/fr\/idees-de-logo\/6-vetements\">id\u00e9es de conception de logos de v\u00eatements<\/a> dans notre galerie.<\/pre>\n\n\n\n<p>Apr\u00e8s la guerre, l&rsquo;entreprise a r\u00e9alis\u00e9 quelques travaux de couture pour des personnes pacifiques comme des ouvriers, des policiers ou des postiers. Malgr\u00e9 le fait qu&rsquo;Hugo \u00e9tait nazi, il \u00e9tait toujours largement accept\u00e9 avec sa production. Cependant, Hugo n&rsquo;a pas eu l&rsquo;occasion de savoir ce que sa modeste usine \u00e9tait devenue en raison de sa mort soudaine.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"625\" height=\"439\" src=\"https:\/\/turbologo.com\/articles\/wp-content\/uploads\/2020\/06\/img21166_625-1.jpg\" alt=\"Hugo Boss\" class=\"wp-image-6827\" title=\"Hugo Boss\" srcset=\"https:\/\/assets.turbologo.com\/blog\/fr\/2020\/06\/19133648\/img21166_625-1.jpg 625w, https:\/\/assets.turbologo.com\/blog\/fr\/2020\/06\/19133648\/img21166_625-1-300x211.jpg 300w\" sizes=\"(max-width: 625px) 100vw, 625px\" data-full=\"https:\/\/assets.turbologo.com\/blog\/fr\/2020\/06\/19133648\/img21166_625-1.jpg\" data-full-size=\"625x439\" \/><\/figure>\n\n\n\n<p>Le costume, orn\u00e9 du logo Hugo Boss, a \u00e9t\u00e9 fabriqu\u00e9 en 1954. Les petits-enfants de Hugh ont d\u00e9cid\u00e9 de rendre l&rsquo;entreprise familiale c\u00e9l\u00e8bre. Et ils ont r\u00e9ussi puisqu&rsquo;elle est aujourd&rsquo;hui l&rsquo;une des marques les plus tendance. Tous les v\u00eatements con\u00e7us par Hugo Boss donnent confiance aux gens. Et cela a s\u00fbrement quelque chose \u00e0 voir avec \u00ab\u00a0Boss\u00a0\u00bb. Une image de marque bien \u00e9quilibr\u00e9e est \u00e9galement un gage de succ\u00e8s. Le logo Hugo Boss est facile \u00e0 lire et \u00e0 m\u00e9moriser, c&rsquo;est pourquoi il est connu dans le monde entier.<\/p>\n\n\n\n<h2>Police et modifications du logo Hugo Boss<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"600\" src=\"https:\/\/turbologo.com\/articles\/wp-content\/uploads\/2020\/07\/hugoboss-logo.png\" alt=\"Hugo Boss logo\" class=\"wp-image-6939\" title=\"Hugo Boss logo\" srcset=\"https:\/\/assets.turbologo.com\/blog\/fr\/2020\/07\/19133623\/hugoboss-logo.png 1024w, https:\/\/assets.turbologo.com\/blog\/fr\/2020\/07\/19133623\/hugoboss-logo-300x176.png 300w, https:\/\/assets.turbologo.com\/blog\/fr\/2020\/07\/19133623\/hugoboss-logo-768x450.png 768w\" sizes=\"(min-width: 958px) 958px, 100vw\" data-full=\"https:\/\/assets.turbologo.com\/blog\/fr\/2020\/07\/19133623\/hugoboss-logo.png\" data-full-size=\"1024x600\" \/><\/figure>\n\n\n\n<p>Les maisons de couture changent tr\u00e8s rarement de marque. Elles s&rsquo;accrochent \u00e0 leurs logos initiaux, pensant qu&rsquo;ils sont \u00e0 l&rsquo;origine de leur succ\u00e8s. Et peut-\u00eatre ont-elles raison. Hugo Boss ne fait pas exception \u00e0 la r\u00e8gle. L&rsquo;inscription claire et simple n&rsquo;a pas \u00e9t\u00e9 beaucoup modifi\u00e9e au cours des d\u00e9cennies. Seules quelques variations vertes et orange ont \u00e9t\u00e9 con\u00e7ues. Et un r\u00e9cent rebranding a m\u00eame annul\u00e9 ces deux-l\u00e0. Nous ne reverrons peut-\u00eatre jamais un logo Hugo Boss color\u00e9.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"600\" src=\"https:\/\/turbologo.com\/articles\/wp-content\/uploads\/2020\/07\/font.png\" alt=\"Police Hugo Boss\" class=\"wp-image-6940\" title=\"Police Hugo Boss\" srcset=\"https:\/\/assets.turbologo.com\/blog\/fr\/2020\/07\/19133623\/font.png 1024w, https:\/\/assets.turbologo.com\/blog\/fr\/2020\/07\/19133623\/font-300x176.png 300w, https:\/\/assets.turbologo.com\/blog\/fr\/2020\/07\/19133623\/font-768x450.png 768w\" sizes=\"(min-width: 958px) 958px, 100vw\" data-full=\"https:\/\/assets.turbologo.com\/blog\/fr\/2020\/07\/19133623\/font.png\" data-full-size=\"1024x600\" \/><\/figure>\n\n\n\n<p>La police utilis\u00e9e dans le logo d&rsquo;Hugo Boss est bas\u00e9e sur la police allemande \u00ab\u00a0Walbaum\u00a0\u00bb. Une autre police similaire est la \u00ab\u00a0Chapaza\u00a0\u00bb, qui peut \u00eatre achet\u00e9e \u00e0 des fins commerciales.<\/p>\n\n\n<div class=\"su-heading su-heading-style-default su-heading-align-left\" id=\"\" style=\"font-size:13px;margin-bottom:20px\"><div class=\"su-heading-inner\">Other posts<\/div><\/div>\n\n\n<ul class=\"su-posts su-posts-list-loop\">\n<li id=\"su-post-9427\" class=\"su-post\"><a href=\"https:\/\/turbologo.com\/fr\/blog\/fichier-png\/\">Qu&rsquo;est-ce qu&rsquo;un fichier SVG ? Guide d&rsquo;utilisation<\/a><\/li>\n<li id=\"su-post-1001\" class=\"su-post\"><a href=\"https:\/\/turbologo.com\/fr\/blog\/the-walt-disney-logo\/\">L&rsquo;histoire du logo Walt Disney<\/a><\/li>\n<li id=\"su-post-914\" class=\"su-post\"><a href=\"https:\/\/turbologo.com\/fr\/blog\/bmw-logo\/\">Logo BMW : Le symbole du pur plaisir de conduire et l&rsquo;un des 10 logos les plus reconnus.<\/a><\/li>\n<li id=\"su-post-9034\" class=\"su-post\"><a href=\"https:\/\/turbologo.com\/fr\/blog\/les-20-etapes-principales-pour-creer-une-image-de-marque-pour-votre-entreprise-en-2021\/\">Les 20\u00a0\u00e9tapes principales pour cr\u00e9er une image de marque pour votre entreprise en 2023<\/a><\/li>\n<li id=\"su-post-9567\" class=\"su-post\"><a href=\"https:\/\/turbologo.com\/fr\/blog\/logo-pinterest\/\">Conception du logo Pinterest &#8211; Histoire, signification et \u00e9volution<\/a><\/li>\n<\/ul>\n\n","protected":false},"excerpt":{"rendered":"<p>Nous avons racont\u00e9 de nombreuses histoires sur la cr\u00e9ation de marques c\u00e9l\u00e8bres. En r\u00e8gle g\u00e9n\u00e9rale, les fondateurs de marques travaillent&#8230;<\/p>\n","protected":false},"author":3,"featured_media":6832,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[13],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Signification du logo Hugo Boss - Police, histoire | Turbologo<\/title>\n<meta name=\"description\" content=\"La police du logo Hugo Boss est bas\u00e9e soit sur &quot;Walbaum&quot; soit sur &quot;Chapaza&quot;. L&#039;histoire du logo Hugo Boss est \u00e9troitement li\u00e9e \u00e0 celle du nazisme.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/turbologo.com\/fr\/blog\/hugo-boss-logo\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Signification du logo Hugo Boss - Police, histoire | Turbologo\" \/>\n<meta property=\"og:description\" content=\"La police du logo Hugo Boss est bas\u00e9e soit sur &quot;Walbaum&quot; soit sur &quot;Chapaza&quot;. 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