{"id":821,"date":"2024-04-19T14:02:00","date_gmt":"2024-04-19T14:02:00","guid":{"rendered":"https:\/\/turbologo.com\/articles\/?p=821"},"modified":"2025-03-20T07:04:35","modified_gmt":"2025-03-20T07:04:35","slug":"history-car-logos","status":"publish","type":"post","link":"https:\/\/turbologo.com\/articles\/history-car-logos\/","title":{"rendered":"The history of car logos (emblems): 5 most famous brands in the world"},"content":{"rendered":"\n<p>There are a lot of car brands in the world: English, German, American, and many others. Mostly, the logo signs have a long and tough history. Some car logos (emblems) have changed dramatically over time, and some have remained almost unchanged. However, everybody has made some redesign. In this article, we will talk about the 5 most famous car brands in the world and find out, how they looked in the past and how they do now.<\/p>\n\n\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_17 counter-hierarchy ez-toc-transparent\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class=\"ez-toc-list ez-toc-list-level-1\"><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/turbologo.com\/articles\/history-car-logos\/#ford_logo\" title=\"Ford logo\">Ford logo<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/turbologo.com\/articles\/history-car-logos\/#mercedes-benz_logo\" title=\"Mercedes-Benz logo\">Mercedes-Benz logo<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/turbologo.com\/articles\/history-car-logos\/#volkswagen_logo\" title=\"Volkswagen logo\">Volkswagen logo<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/turbologo.com\/articles\/history-car-logos\/#bmw_logo\" title=\"BMW logo\">BMW logo<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/turbologo.com\/articles\/history-car-logos\/#audi\" title=\"Audi\">Audi<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"ford_logo\"><\/span>Ford logo<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" width=\"700\" height=\"430\" src=\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085153\/ford-eng.png\" alt=\"ford logo history\" class=\"wp-image-823\" srcset=\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085153\/ford-eng.png 700w, https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085153\/ford-eng-300x184.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" data-full=\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085153\/ford-eng.png\" data-full-size=\"700x430\" \/><\/figure>\n\n\n\n<p>Back in 1903, Henry Ford established a car producing company. And in 1909 Childe Harold Wills created his famous logo. It\u2019s noteworthy that by that time Ford had already had an experience of bankruptcy and resignation from the <em>Cadillac<\/em> brand.<\/p>\n\n\n\n<p>The <em>Ford Company<\/em> became his 3<sup>rd<\/sup> site, and it was very successful. The initial version of the logo was overloaded with details, but the way it looks now is clearly associated with quality and reliability.<\/p>\n\n\n\n<h2><span class=\"ez-toc-section\" id=\"mercedes-benz_logo\"><\/span>Mercedes-Benz logo<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" width=\"700\" height=\"430\" src=\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085152\/mercedes-eng.png\" alt=\"mercedes logo history\" class=\"wp-image-824\" srcset=\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085152\/mercedes-eng.png 700w, https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085152\/mercedes-eng-300x184.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" data-full=\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085152\/mercedes-eng.png\" data-full-size=\"700x430\" \/><\/figure>\n\n\n\n<p>In 1926 Karl Benz and Gottlieb Daimler founded the car market for Mercedes production. The logo was oval and contained the name of a daughter of one of the company founders. The abbreviation was modified and improved, and only in 1916, it acquired the familiar appearance associated with Mercedes-Benz.<\/p>\n\n\n\n<h2><span class=\"ez-toc-section\" id=\"volkswagen_logo\"><\/span>Volkswagen logo<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" width=\"700\" height=\"430\" src=\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085152\/Volkswagen-eng.png\" alt=\"Volkswagen logo history\" class=\"wp-image-825\" srcset=\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085152\/Volkswagen-eng.png 700w, https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085152\/Volkswagen-eng-300x184.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" data-full=\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085152\/Volkswagen-eng.png\" data-full-size=\"700x430\" \/><\/figure>\n\n\n\n<p>The company for the production of these strong, reliable, high-status, and famous cars was established in 1937, and the designer Franz Reimspiess created its logo in 1939. He won the competition held by Ferdinand Porsche.<\/p>\n\n\n\n<p>The symbol was made having in consideration Hitler\u2019s swastika. After the Second World War, the automobile plant passed to the British people, who renamed it Beetle. A buyer didn\u2019t appear, and the car giant was returned to Germany. They had to refuse Nazi symbols. Currently, the abbreviation has remained unchanged, but with a more friendly blue and gray color.<\/p>\n\n\n\n<h2><span class=\"ez-toc-section\" id=\"bmw_logo\"><\/span>BMW logo<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" width=\"700\" height=\"430\" src=\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085151\/BMW-eng.png\" alt=\"BMW logo history \" class=\"wp-image-827\" srcset=\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085151\/BMW-eng.png 700w, https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085151\/BMW-eng-300x184.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" data-full=\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085151\/BMW-eng.png\" data-full-size=\"700x430\" \/><\/figure>\n\n\n\n<p>Back in 1916, Franz Josef Popp became a founder of the famous brand and creator of the BWM logo. <em>Bayerische Motoren Werke<\/em> appeared as a result of a merger of 2 aircraft engine production companies. A combination of 2 existing symbols led to the creation of a logo made with white and blue squares inside a black circle.<\/p>\n\n\n\n<p>When World War I was over, the factory that had produced military equipment launched mass production of consumer cars. The company appearance has remained unchanged up to now. Only in 2000, they added some volume to the icon, and, to be honest, that was a great idea.<\/p>\n\n\n\n<h2><span class=\"ez-toc-section\" id=\"audi\"><\/span>Audi<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" width=\"700\" height=\"430\" src=\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085151\/audi-eng.png\" alt=\"\" class=\"wp-image-828\" srcset=\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085151\/audi-eng.png 700w, https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085151\/audi-eng-300x184.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" data-full=\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085151\/audi-eng.png\" data-full-size=\"700x430\" \/><\/figure>\n\n\n\n<p>August Horch became the founder of another car giant known throughout the world. For the first time, the world learned about this producer at the beginning of the last century, namely, in 1909.<\/p>\n\n\n\n<p>4 bound rings known worldwide came out in 1932. They symbolize the union of 4 companies including Audi, Wanderer, Horch, and DKW. This alliance enabled them to reduce costs during the period of economic instability in the country and the world.<\/p>\n\n\n\n<p>In 1965 the plant was renamed Audi. By the company centenary in 2009 the logo was slightly redesigned with some fine lines added.<\/p>\n\n\n\n<p>And if you want to create your own logo proceed to turbologo.ru, click &#8220;<a href=\"https:\/\/turbologo.com\/logo-maker\">Create a logo<\/a>&#8221; and follow the instructions.<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>There are a lot of car brands in the world: English, German, American, and many others. Mostly, the logo signs&#8230;<\/p>\n","protected":false},"author":3,"featured_media":829,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[13,5],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The History of Car Logos: 5 Most Famous Brands and Their Emblems<\/title>\n<meta name=\"description\" content=\"Explore the history behind the logos of the world&#039;s most iconic car brands. Learn about the design evolution and meaning behind the emblems of five famous automakers, from Mercedes-Benz to Ferrari.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/turbologo.com\/articles\/history-car-logos\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The History of Car Logos: 5 Most Famous Brands and Their Emblems\" \/>\n<meta property=\"og:description\" content=\"Explore the history behind the logos of the world&#039;s most iconic car brands. Learn about the design evolution and meaning behind the emblems of five famous automakers, from Mercedes-Benz to Ferrari.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/turbologo.com\/articles\/history-car-logos\/\" \/>\n<meta property=\"og:site_name\" content=\"Design, branding and business \u2013 The Official Turbologo blog\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-19T14:02:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-20T07:04:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085150\/bmw-logo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Victoria Maybach\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/turbologo.com\/articles\/#organization\",\"name\":\"Turbologo\",\"url\":\"https:\/\/turbologo.com\/articles\/\",\"sameAs\":[\"https:\/\/www.instagram.com\/turbologo_com\/\",\"https:\/\/www.pinterest.com\/turbologo\/\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/turbologo.com\/articles\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/assets.turbologo.com\/blog\/en\/2020\/03\/19084542\/oFdF5wlUJjw.jpg\",\"contentUrl\":\"https:\/\/assets.turbologo.com\/blog\/en\/2020\/03\/19084542\/oFdF5wlUJjw.jpg\",\"width\":500,\"height\":500,\"caption\":\"Turbologo\"},\"image\":{\"@id\":\"https:\/\/turbologo.com\/articles\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/turbologo.com\/articles\/#website\",\"url\":\"https:\/\/turbologo.com\/articles\/\",\"name\":\"Design, branding and business \\u2013 The Official Turbologo blog\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/turbologo.com\/articles\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/turbologo.com\/articles\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/turbologo.com\/articles\/history-car-logos\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085150\/bmw-logo.jpg\",\"contentUrl\":\"https:\/\/assets.turbologo.com\/blog\/en\/2019\/04\/19085150\/bmw-logo.jpg\",\"width\":1200,\"height\":630,\"caption\":\"Car logos: BMW\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/turbologo.com\/articles\/history-car-logos\/#webpage\",\"url\":\"https:\/\/turbologo.com\/articles\/history-car-logos\/\",\"name\":\"The History of Car Logos: 5 Most Famous Brands and Their Emblems\",\"isPartOf\":{\"@id\":\"https:\/\/turbologo.com\/articles\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/turbologo.com\/articles\/history-car-logos\/#primaryimage\"},\"datePublished\":\"2024-04-19T14:02:00+00:00\",\"dateModified\":\"2025-03-20T07:04:35+00:00\",\"description\":\"Explore the history behind the logos of the world's most iconic car brands. 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