{"id":806,"date":"2024-04-17T11:37:00","date_gmt":"2024-04-17T11:37:00","guid":{"rendered":"https:\/\/turbologo.com\/articles\/?p=806"},"modified":"2025-03-20T07:03:58","modified_gmt":"2025-03-20T07:03:58","slug":"font-psychology","status":"publish","type":"post","link":"https:\/\/turbologo.com\/articles\/font-psychology\/","title":{"rendered":"Font psychology: perception and meaning"},"content":{"rendered":"\n

A font being an element of a company style has a strong association with offered brand products. Thanks to the writing style features, customers form their opinion about the whole company.<\/p>\n\n\n\n\n\n

The results of a number of studies in psychology show that a font<\/a> can make an influence the condition of a person, who sees it. Even the same words get different sentiments depending on the font style used for their writing.<\/p>\n\n\n\n

It\u2019s important to take into account the features of potential customers and select a font that will be perceived by your clients positively and effectively. Light playful letters on a promotional sign will attract a child, but this style won\u2019t be appropriate for business partners.<\/p>\n\n\n\n

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